In marketing and social media, price plays a less important role. For price perception, I would like to refer to the book by Robert Cialdini: Influence (aff.) . It states, among other things, “Expensive is good”. In a nutshell: if you have an excellent reputation online and others think highly of you or your services, then you can safely charge high prices. That high price is then no obstacle to buying something from you. Another australia phone number list important aspect of online is of course that prices can be compared immediately. Also offline, with an app in the store .
Place
In this online world, space is becoming
A of secondary importance. The trend of 2012 is the enormous rise of web shops. We no longer have to leave the house to go shopping, to go to the supermarket. And even better, we don’t have to leave the house to follow workshops, to talk to each other, to work or to coach. In the Netherlands, we are still very focused on being physically present at workshops, for example. In the Utrecht region, all kinds of training courses and sessions are organized for entire tribes.
I think we are in dire need of a different
A view on learning and a different way of dealing with our time. Blended learning (e-learning combined with occasional “real life” meetings) will become increasingly popular. As an alternative to training and workshops you can think of teleseminars (listening on the phone), webinars (watching and listening via the computer), e-learning modules (learn when it suits you).
Promotion
Promotion. They know your products or services like no other. That is social media . You can safely leave cuba leads marketing at its best. And if you want to add something yourself: print still works. Posters in bus shelters too. But there too you can refer directly to your find out what your person is researching Facebook or Twitter page. Look for interaction.
