Tell us about Snailax. How did Snailax come about and what was the business idea?
At Snailax, we aim to provide consumers with high-quality massagers that could ease bodily aches and pains. At the same time, we want to offer these products at affordable price points and cater to individuals regardless of their stage of life.
Thus, our products are suitable for
A wide range of users including students, to work-from-home staff, to the elderly, gamers and caregivers.
In April 2020, during the circuit breaker in Singapore, we saw an increasing demand for wellness treatments with more people facing aches and pains working from home. Despite not having any prior online selling experience, Amazon Singapore was one of the first online stores we ventur into.
We knew that Amazon Singapore had a decide to sell strong brand presence, with thousands of customers shopping online, especially during Prime Day and Black Friday Cyber Monday (BFCM), we want to be present during these times.
“We knew that we had the potential to scale globally through Amazon Singapore so starting our store on Amazon.sg was a no-brainer for us.”Ne help getting start on Amazon.sg?
Reach millions of customers by leveraging Amazon Singapore’s existing customer base to build your global brand from Singapore. Learn more about selling on Amazon.sg, including resources, offers and incentives to get you start.
What was your journey on Amazon.sg like and how did you build up your presence and product? How did the Amazon team support you?
Since we start selling on Amazon.sg, our account coo email database manager has been true partners in helping us scale our operations. For example, they have help with our product listings, inventories and fulfillment recommendations.
Moreover, since we set up our store
We’ve always leverag Amazon’s major decide to sell sales events like Prime Day and BFCM. During these sales events, we work closely with the last four logos through the years: our favorite designs our account manager on inventory and campaign preparations.
We also us Fulfillment by Amazon (FBA) to streamline our fulfillment. With FBA, all we ne to do is send our products to Amazon’s Fulfillment Centre, and Amazon helps with the picking, packing, and shipping of the order. Amazon also provides mailing lead customer service and process any returns so we have time to focus on growing our sales, especially during major sales events.