Guide to improve your visibility on Google

In today’s article we are going to discuss a fundamental topic for obtaining good positioning in search engines, and which will also allow us to do so without any type of risk to Google, since it is completely legal and, in fact, recommended by them.

We are talking, of course, about On Page SEO.

Why is On-Page SEO important?

On-Page SEO is essential because it helps you appear in the top positions on Google and, as you well know, appearing in the top positions italy email list on Google means a large number of visits to your website.

But… why then do we limit ourselves to talking about On-Page SEO and not SEO in general?

Well, On Page SEO has the advantage over Off Page SEO that, while some Off Page SEO practices could be said to be illegal in the eyes of Google, in On Page SEO this is not the case.

What does this mean? We will be able two stumbling blocks in many organizations to optimize our presence in search engines without risking penalties or other actions from Google .

Therefore, it is something that any website should consider in order to meet its objectives.

Optimize your content

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What is On-Page SEO?

On-page SEO involves optimizing individual web pages to rank them better in search engines.

On-page SEO refers to both the content Guide to improve and the HTML source code of a page that can be optimized, as opposed to off-page SEO which refers to links and other external signals.

To quickly summarize what On Page SEO is about, it is based on maximizing the website’s optimization so that it follows certain criteria that Google recommends, as well as some others that Google does not recommend but that have proven effective.

Most of these criteria are related to providing good customer service (you know, happy users, happy Google), but they also involve some other, more technical and less user-related aspects that are worth considering.

Below I detail the different sections that you should consider to ensure that your website is 100% optimized.

Internal structure of the website

The internal structure of the website Guide to improve is also important to optimize correctly.

And when we talk about internally optimizing the website, we are basically talking about making it organized and easy to understand.

Imagine, for example, that you have a website with a shop, with categories within the shop, and with products within it as well. And, in addition, you have a blog with its categories and its posts, as well as some landing pages to attract customers. If you don’t create a comfortable structure, the only thing you’ll get is total chaos, don’t you think?

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